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PUB: Stichting Alzheimer Onderzoek and BBDO launch nostalgic karaoke platform

Date: 23 May 2023
Author: PUB

Uniting music and memory? That’s exactly what BBDO and Stichting Alzheimer Onderzoek did for their “Sing for Alzheimer’s” campaign. To make their idea come to life, BBDO approached our creative tech studio nocomputer for the execution of the technical part.

The nocomputer team built a highly interactive web application from scratch based on BBDO's designs. The truly innovative part of this case is the integration of artificial intelligence to enable a seamless karaoke experience. This kind of advanced Dutch speech-to-text was never as fast and accurate as it is now.

Time to start singing! Try it out here:

Read the full article here.

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address. Gaston Geenslaan 11 B4, 3001 Leuven